oDoc: Redefining Digital Healthcare Through Mobile Consultations

Countries

Countries

Singapore, India, Sri Lanka

Founded

Founded

2015

Industry

Industry

Health care

Role

Role

UX Designer

Tools

Tools

Sketch, Balsamiq, Adobe Illustrator

Miro, Figma, Adobe XD,

Adobe Illustrator

Background

oDoc is a mobile health application that secured $1 million in seed funding to revolutionize the way people access healthcare. Designed to offer quick and convenient access to licensed doctors, oDoc enables users to consult remotely through secure video calls, receive expert medical advice, and obtain prescriptions all from the comfort of their mobile devices. According to the NIHR, 90% of general consultations can be done remotely, making oDoc especially valuable for users in rural areas or those with demanding schedules. Operating in regions such as Singapore, India, and Sri Lanka, the platform is built to bridge healthcare accessibility gaps through a seamless, intuitive, and user-friendly digital experience.​

Problem

Accessing timely medical consultations and prescriptions is often difficult, particularly in remote areas or during urgent health concerns. This lack of accessibility presents a significant barrier to healthcare, especially for those with busy schedules or limited local healthcare options.​

Process

Understand: Interviewed users and analyzed competitors to identify a clear need for fast, accessible, and trusted remote healthcare.

Define: Mapped key pain points like delays and trust issues, created personas, and prioritized problems based on user impact.

Design & Test: Designed a simple, high-fidelity interface, collaborated with developers, and refined the product through QA and user testing.

Persona

Final Product

Easy Consultations​

Users can browse through a list of licensed doctors, view detailed profiles with specializations and experience, and initiate video or audio consultations with a single tap. This streamlined flow ensures quick access to medical help without the need for physical appointments.​

Medical Notes

Patients can upload lab reports, test results, or photos of symptoms directly through the app. This enables doctors to provide more informed and accurate advice, making remote consultations just as effective as in-person visits.

Instant Prescriptions

After the consultation, users receive digital prescriptions instantly through the app. This not only saves time but also allows users to get medication delivered or collected without the hassle of visiting a clinic or pharmacy.

Flexible Payments

oDoc supports multiple payment options, including credit/debit cards, insurance coverage, and corporate accounts. This flexibility caters to a wide range of users and simplifies the billing experience.

Anonymous Mode​

For users who prefer privacy, oDoc offers an anonymous consultation option. This feature allows individuals to seek medical advice particularly for sensitive issues without revealing their identity, promoting openness and trust.​

Medical Notes

Patients can upload lab reports, test results, or photos of symptoms directly through the app. This enables doctors to provide more informed and accurate advice, making remote consultations just as effective as in-person visits.

Instant Prescriptions

After the consultation, users receive digital prescriptions instantly through the app. This not only saves time but also allows users to get medication delivered or collected without the hassle of visiting a clinic or pharmacy.

Flexible Payments

oDoc supports multiple payment options, including credit/debit cards, insurance coverage, and corporate accounts. This flexibility caters to a wide range of users and simplifies the billing experience.

Anonymous Mode​

For users who prefer privacy, oDoc offers an anonymous consultation option. This feature allows individuals to seek medical advice particularly for sensitive issues without revealing their identity, promoting openness and trust.​

"I was a bit skeptical at first, but oDoc completely changed how I think about healthcare. I booked a video call in minutes, spoke to a real doctor, and had my prescription sent straight to my phone. It saved me a trip to the clinic and a whole lot of time. Super convenient."

User

Singapore

Stack

Stack

Stack

$1M

Seed funding

1,000+

Healthcare Professionals

45,000

Registered users

(source: TechInAsia)

(source: Dailynews)

Outcome

Within six months, by March 2015, we successfully delivered a fully functional mobile application. This MVP served as a pivotal milestone, enabling us to secure $1 million in investor funding and laying the foundation for oDoc’s future growth.

Learning

We began as a team of three, navigating everything from design and QA testing to daily stand-ups with overseas developers and early-stage marketing. This experience taught us how to build collaboratively, adapt quickly.