The MillionSpaces enables users to book spaces & space owners to list in the platform.


Context
Booking Domain, SG 🇸🇬, SL 🇱🇰 & Aus 🇦🇺. Timeline: July 2019 - 2021.

Role
Design Lead, User Research, Lo-fi & Hi-fi Prototyping, User Testing.

Tools
Miro, Adobe XD, Adobe Illustrator
Overview
Problem
Approach
Research
Research activities
Interviews
Survey
Competitive Analysis
Define
Create persona
Identify Pain Points
Identify Needs & Frustations
Ideate
Brainstorm
Find solutions for each user types; users, space owners & admin
Design & Test
Design high & low fidelity designs, Test with users
Collect feedback
Iterations
Research
We conducted one-on-one interviews with freelancers and remote professionals in Singapore and Sri Lanka to explore their coworking habits and challenges. Users emphasized the need for flexibility, better space authenticity, and more transparent booking systems. Many were frustrated by misleading photos, rigid booking flows, and lack of privacy in open spaces.
A survey with over 100 participants helped validate key insights from interviews. 79% of users prioritized transparent pricing and real images, while 56% expressed interest in scheduling visits before committing to long-term bookings. The majority preferred booking via mobile apps and wanted more filtering options to compare spaces easily.
We studied WeWork, Airbnb (Work category), and FlySpaces to identify strengths and gaps. WeWork offered a premium experience but lacked flexibility. Airbnb was strong in visuals and trust-building but wasn’t tailored for workspaces. FlySpaces had regional relevance but a cluttered UI. These insights shaped our focus on flexibility, lifestyle branding, and clear, personalized search.

Research Insights

Persona
Ideate
During a whiteboard ideation session with stakeholders from marketing, product, development, and leadership, we mapped out key features. Primary priorities included location, space type, and accurate visuals, while secondary needs focused on pricing, availability, lounge ratings, offers, and amenities insights that guided our feature planning.

Final Product: Key Features

1. Localized Home Screens
2. Intuitive Filtering


3. Comprehensive Space Detail Page
Components

Outcomes
🚀 Faster Booking, Broader Reach
The platform delivered a faster, more intuitive booking experience, improving user satisfaction. Users could easily search, filter, and trust space listings, leading to higher engagement. With multi-region scalability, MillionSpaces launched in mid-2021, achieving 5000 bookings in three months. (source: DailyMirror)

Learning
🎓 Design System Matters
This project underscored the value of early stakeholder alignment and real user feedback. Initially, the design system wasn’t established due to rapid iterations, which slowed future updates. To improve, I adopted a practice of building the design system alongside the screens, supporting speed and consistency. (Source: LankaBusinessNews)
